Marketing Copywriter

We are seeking an experienced Content Marketing Copywriter to create compelling, customer-focused content that supports a variety of financial products and services. This role will develop engaging content for both business and consumer audiences, helping translate complex topics into clear, persuasive messaging across digital and marketing channels.

Responsibilities

• Create high-quality content and copy for websites, email campaigns, product marketing materials, blogs, and other digital channels.
• Translate complex financial concepts into clear, engaging content for business and consumer audiences.
• Research target audiences, industry trends, competitive landscapes, and product offerings to inform content strategy.
• Partner with marketing, creative, and business stakeholders to develop content that drives engagement, traffic, and conversion.
• Collaborate with design teams using Figma to support content development and digital experiences.
• Manage content updates, editorial calendars, and brand/style guidelines.
• Ensure content accuracy, consistency, and adherence to established review and approval processes.
• Coordinate with cross-functional stakeholders to secure necessary approvals and maintain content quality standards.
• Apply SEO best practices and keyword optimization strategies to improve content performance and visibility.
• Maintain brand consistency across all marketing and communication channels.

Required Qualifications

• 5-7 years of experience in copywriting, content marketing, communications, or a related field.
• Banking, financial services, fintech, or other regulated industry experience required.
• Proficiency with Figma and experience working alongside design or UX teams.
• Strong portfolio demonstrating content creation and copywriting expertise.
• Excellent written, verbal, and editing skills with strong attention to detail.
• Experience managing content projects from concept through publication.
• Working knowledge of SEO principles, content optimization, and web analytics.
• Strong organizational and stakeholder management skills.
• Familiarity with AP Style and editorial best practices.
• Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.

Preferred Experience

• Experience creating content for financial products, services, or complex technical subject matter.
• Ability to simplify complex concepts into engaging and customer-friendly messaging.
• Experience working in fast-paced, highly collaborative environments.

Must-Have Skills

• Financial Services / Banking Experience
• Figma
• Copywriting & Content Strategy
• SEO & Digital Marketing
• Stakeholder Management
• AP Style & Editorial Standards