Copywriter

TransPerfect is partnering with a toy brand serving children and adults and is seeking a freelance ecommerce copywriter. The role focuses on creating, optimizing, and managing Amazon and similar marketplace product content using SEO keywords, brand messaging, and platform-specific guidelines.EducationProfessional ServicesB2BLanguage LearningService IndustryTranslation Service

Responsibilities

Create, optimise and manage product titles, bullet points, and descriptions across product listingsAdapt brand messaging and product USPs into keyword-optimised, shopper-relevant content that drives performanceMaintain brand content quality, consistency and compliance with client and platform-specific guidelines

Qualification

CopywritingAmazon Marketplace Content OptimizationEcommerce Content OptimizationSEOKeyword ResearchShopper Intent AnalysisProduct CopywritingBrand Guidelines ComplianceSemrushHeliumUS English Writing

Required

strong proven experience in producing copy for Amazon and/or other similar ecommerce marketplacesMust have the ability to write using **US English**Minimum 5 years copywriting experience in retail/online market place ecommerceDemonstrable experience with Amazon (or similar marketplace eg Walmart or Tesco etc) content optimisation, ideally in consumer products or toysRobust knowledge of SEO, keyword/shopper intent and ecommerce search behaviourAbility to spot and correct inconsistencies, improve ecommerce copy readability, adapt messaging to specific product categories and follow brand toneComfortable working with structured content templates and authoring toolsDetail-oriented with a strong sense of how small changes can impact performanceProven ability to collaborate with project managers to ensure timely and accurate content delivery

Preferred

Experience integrating SEO keywords into product copyPrior experience in working with IP (Intellectual Property) partner guidelines as part of the copy creationExperience working with global brands or managing content across international marketplacesBackground in retail/Amazon marketplaces, digital marketing, SEO optimisation, content creation, copywriting, digital communicationsStrong experience of creating product copy for the toy industry is preferredStrong experience of integrating SEO keyword research in product copy is also highly preferredExperience of hands-on SEO research (eg. use of tools like semrush and Helium)

Benefits

Remote work for US-based workers in the Eastern timezone