Content Writer - B2B Technology
PR Agency
2 hours ago
Full-time
Remote
Worldwide
Copywriter Jobs
We're looking for someone who is not only an excellent writer but also a curious, proactive thinker who can ask the right questions, identify strong story angles, and confidently contribute to client discussions.
Key Responsibilities
Content Writing & Editorial Development
- Write high-quality thought leadership articles, press releases, opinion pieces, executive commentary, contributed articles, and other PR-related content.
- Translate complex B2B technology topics into clear, engaging, and compelling narratives.
- Develop content tailored to different audiences, publications, and communications objectives.
- Edit and refine content to ensure accuracy, consistency, and alignment with client messaging.
- Adapt tone of voice and writing style across different clients, executives, and industries.
Content Pillars & Strategic Narratives
- Develop a deep understanding of each client's business, products, industry, competitive landscape, and communications objectives.
- Identify and develop compelling content pillars, messaging frameworks, and overarching narratives that support client positioning.
- Proactively identify relevant industry trends, news hooks, and thought leadership opportunities.
- Collaborate with PR teams to align content with broader communications campaigns and media strategies.
- Contribute creative ideas and fresh perspectives to strengthen clients' positioning in their respective industries.
Client Communication & Collaboration
- Participate actively in client meetings, discovery calls, and content briefings.
- Ask insightful questions to understand client priorities, technical concepts, and business objectives.
- Build strong working relationships with clients and internal stakeholders.
- Confidently discuss content ideas, messaging approaches, and editorial recommendations with clients.
- Work closely with PR managers and other internal teams to ensure content meets strategic objectives and client expectations.
- Manage feedback and revisions professionally while maintaining editorial quality.
Research & Project Management
- Conduct in-depth research into B2B technology markets, industry developments, and client-specific topics.
- Manage multiple client accounts and writing assignments simultaneously.
- Deliver high-quality content within agreed timelines.
- Maintain strong attention to detail, accuracy, and editorial standards.
Requirements
- 3+ years of professional experience in content writing, journalism, PR, or communications, preferably within B2B technology.
- Proven experience writing content for B2B technology companies.
- Exceptional English writing, editing, and storytelling skills.
- Experience developing thought leadership articles, press releases, executive commentary, and other editorial content.
- Ability to understand complex technical subjects and translate them into accessible, compelling narratives.
- Strong understanding of brand positioning, messaging, and audience-specific communications.
- Experience working directly with clients or external stakeholders.
- Excellent communication and interpersonal skills, with the confidence to participate in client discussions.
- Strong research, critical thinking, and problem-solving abilities.
- Proactive, organized, and comfortable managing multiple projects in a fast-paced agency environment.
- Ability to work independently while collaborating effectively with an international team.