Marketing Virtual Assistant

Position Overview:

At Ready Roles, we match ambitious business owners with reliable, proactive talent who help drive meaningful growth. As a Remote Marketing Virtual Assistant, you’ll play a crucial role in executing performance-driven marketing strategies that generate leads, improve ROI, and support scalable results.

This role is ideal for someone who is detail-oriented, organized, and hands-on with digital marketing tools—especially Meta Ads, Google Ads, email marketing, and SMS campaigns. You’ll work closely with the marketing lead to ensure all campaigns are running smoothly, data is being tracked, and results are being optimized for impact.

If you thrive in a fast-moving remote environment and love turning strategy into action, this is the opportunity you’ve been looking for.

Why Join Ready Roles?

Growth with Stability: This isn’t just a VA gig—it’s a long-term opportunity to work with a growth-focused business owner who values consistency and contribution.

Marketing With Purpose: You won’t just be checking boxes. You’ll be part of a small but mighty team where your insights, performance, and ideas are truly valued.

Collaborative, Outcome-Driven Environment: You’ll be supported, heard, and trusted to do what you do best: execute, optimize, and help deliver real results.

Key Responsibilities:

1. Paid Ads Campaign Management

• Set up, manage, and optimize paid ad campaigns across Meta and Google.
• Own full-cycle Google Ads execution—from campaign creation to performance tracking.
• Monitor KPIs daily and ensure that ads are aligned with lead generation goals.
• Oversee ad budgets and implement effective retargeting strategies.
• Provide strategic insights and propose best practices to improve campaign performance.

2. Collaborative Strategy and Reporting

• Work closely with our marketing lead to analyze weekly results and suggest refinements.
• Report on ad performance, ROI, and lead funnel metrics using tools like Google Analytics and Meta Ads Manager.
• Stay current on platform updates and bring fresh ideas to the table.

3. Email and SMS Marketing Execution

• Create, schedule, and manage targeted email and SMS campaigns.
• Collaborate on messaging, segmentation, and list hygiene.
• Graphic design experience for visually appealing email layouts is a plus.

4. Bonus (Not Required): Short-Form Video Editing

• Nice to have: Take long-form YouTube content and repurpose into short-form videos (Reels, TikTok, Shorts).
• Familiarity with editing tools like CapCut, Adobe Premiere Rush, or similar would be helpful—but not mandatory.

What We’re Looking For:

• Proven experience managing paid media campaigns on Meta and Google platforms.
• Strong understanding of audience targeting, lookalike strategies, and ad funnel optimization.
• Proficient in Google Ads, Meta Business Suite, and email/SMS marketing tools (e.g., Klaviyo, Mailchimp, or similar).
• Ability to track performance data, interpret insights, and adjust strategy accordingly.
• Clear communicator with strong attention to detail and the ability to work independently.
• Bonus points for design skills (Canva or similar) and light video editing capabilities.

Qualifications:

• Minimum 3 years of digital marketing or VA experience, ideally in an agency or fast-paced client-facing environment.
• Self-starter with a proactive mindset and strong problem-solving skills.
• Excellent written and verbal communication skills.
• Comfortable working remotely, managing multiple tasks, and hitting deadlines consistently.
• Committed to long-term growth and open to learning new tools and strategies as the business evolves.

What You Can Expect from Ready Roles:

• Stable, Long-Term Opportunity: We only place VAs with business owners who are respectful, growth-oriented, and ready to invest in your success.
• Clear Expectations & Ongoing Support: You’ll receive onboarding, access to resources, and regular check-ins to ensure you’re set up for success.
• Room to Grow: As your impact increases, so will your opportunities. Our clients are committed to scaling your role and compensation with the business.

Apply Today

If you’re ready to commit, lead, and build a career with purpose, stability, and growth, we’d love to hear from you. Apply today to join Ready Roles and start building a future where your work drives real impact, stability, and lasting success.