Copywriters Lead

As a Copywriter Leader at Eyr Holistic you’ll be responsible for creating marketing copy to be the basis for static ads, landing pages and ad copy.

Responsibilities

• Lead all copywriters
• Train & improve all of the copywriter's skills
• QC all ads across our brands
• QC all ad copy across our brands
• Whitelisting brief + production
• 1-1's with direct reports
• Continuous performance reviewing
• Control of Copywriter OKRs
• Hold all-hands copywriter meetings
• Create 20–40 static ads & ad copy per week

Profile

Experience

• 5+ Years in Copywriting: Proven experience in crafting persuasive marketing copy, preferably in the health, wellness, or beauty sectors.
• Expertise in Landing Page Creation: Demonstrated ability to create and optimize landing pages that drive conversions.
• Strong Understanding of Marketing Strategies: Familiarity with direct response marketing and consumer psychology.
• Data Analysis Skills: Experience in analyzing customer feedback and market trends to inform copy decisions.
• Leadership Experience: Prior experience in leading a team or mentoring junior copywriters.
• Proficiency with Marketing Tools and IA: Comfortable using tools like Google Analytics, A/B testing platforms, and content management systems. AI forward leveraging Claude/Manus/ChatGPT for scriptwriting and copywriting

Personality

• Highly Disciplined and Self-Motivated: Able to thrive in a remote work environment with minimal supervision.
• Aligned with our brands Values: Passionate about nature, health, and holistic living.
• Creative and Innovative Thinker: Constantly seeks new ways to engage and inspire the target audience.
• Excellent Communicator: Strong written and verbal communication skills, with the ability to convey ideas clearly.
• Collaborative Leader: Enjoys working with others and helping team members grow and succeed.
• Detail-Oriented: Meticulous in ensuring all copy is error-free and aligns with brand guidelines.
• Adaptable and Open to Feedback: Welcomes constructive criticism and is willing to adjust approaches for better outcomes.
• High Integrity: Values honesty and transparency, upholding ethical standards in all work.

What are you waiting for, click the button below to have a casual chat with us if we think you’re a good fit 👇🏼