Contract-to-Hire Copywriter

THE COMPANY 

Archer Education partners with colleges and universities across the US to help them reach further, recruit smarter, and grow faster through targeted digital enrollment marketing solutions. If you’re looking for a meaningful career, where you’ll have the freedom, flexibility, and support to thrive – all while having fun and working with some pretty awesome people, then Archer Education might be right for you. Archer offers a competitive salary, excellent benefits, referral bonuses, tuition reimbursement, and a fun, casual work environment. 

Since 2007, Archer has developed a reputation as innovative, dependable, and always willing to go above and beyond for our partners. As we grow, it is more important than ever that we focus on these areas, and doing so requires amazing people who also are innovative, dependable, and willing to go above and beyond. We are a culture that values experience and knowledge, and we need someone who can make an immediate impact and help us continue delivering a high-quality experience that exceeds expectations.

THE ROLE 

Copywriters are an important part of our creative team, working directly with the creative director, brand manager, art director, and writers and designers to help our university partners tell the most effective, engaging stories. This role ensures our copy and creative is consistent with the brand while helping optimize content for performance in paid channels and organic.

This position is offered as a contract-to-hire opportunity, meaning the initial engagement will be on a contract basis with the potential to transition into a full-time role based on performance, team fit, and business needs.

RESPONSIBILITIES but not limited to:

• Write ad copy, landing pages, website copy, emails, brochures, etc. 
• Collaborate with the creative team to develop brand strategy/creative guides 
• Work with editors and copy editors to revise content based on feedback from the creative team and clients 
• Ensure that all content is brand consistent, relevant to the client’s program and audience, grammatically correct, properly sourced, and tells an engaging story 
• Participate in brainstorming sessions with the creative team, maintaining strategic and creative thinking to develop innovative and actionable creative initiatives 
• Conduct client-facing interviews to uncover their unique story 
• Work with the creative team to help increase the efficiency and effectiveness of the overall production process 
• Communicate with the creative team via Asana, Slack, and Zoom / Google Meet
• Support the organic content team and internal content team as needed by writing longform articles and blogs
• Stay informed on creative performance and tests to help identify new opportunities for additional tests
• Experiment with video and collaborate on video projects

REQUIREMENTS & SKILLS

• Minimum of an associate degree in English, communications, marketing/advertising, journalism, public relations (or similar) 
• 3+ years of experience as a copywriter for a publication, marketing firm, brand, or content creation company (or comparable) 
• A compelling portfolio with samples showcasing skills that are relevant to our content goals
• Foundational general writing and research skills 
• Firm general grasp on rules of grammar and tools of writing 
• Ability to comfortably vary voice, style, and other characteristics demanded by the industry, company, or target audience at hand 
• Ability to ensure brand consistency throughout content 
• Demonstrated commitment to compelling storytelling
• Demonstrated ability working and collaborating with diverse teams 
• Incorporate feedback and take/give direction well 
• Ability to work independently and with a team to meet deadlines 
• Excellent organizational skills and ability to work with multiple clients simultaneously 
• General understanding of and/or past experience creating integrated content across marketing channels, including digital, social media, paid media, mobile, as well as offline mediums and print
• Curiosity and comfort seeking out information and learning new channels, media, skills, tools, ai, etc.
• Ability to lead or support client-facing discovery interviews 

PREFERRED QUALIFICATIONS 

• Bachelor’s degree in English, communications, marketing/advertising, journalism, public relations (or similar) 
• Journalism experience a plus 
• Familiarity with Asana is a plus but not required 
• Proofreading experience and familiarity with AP and The Chicago Manual of Style 
• Experience working on marketing/advertising campaigns—from developing an overarching vision to producing compelling copy
• Higher ed experience is a plus
• Agency experience is a plus
• Video production and editing experience also a plus
• Familiarity with AI tools such as ChatGPT and/or Claude

WORKING CONDITIONS 

• Office, either corporate or remote 
• Typing
• Video conference calls

Visit archeredu.com to learn more.