Lead Copywriter/Editor

FloSports leads the way in delivering world-class digital streaming for millions of fans, families, and athletes in underserved sports. Our digital platform unites casual and dedicated spectators alike, offering thrilling live events from around the world with interactive features, real-time analytics, and powerful broadcast technology. As the essential destination for niche sports content, we deliver everything from breaking news and expert commentary to feature films, documentaries, and multi-episodic series. We've revolutionized the global sports media industry by building a diverse team—technologists and wrestlers, creators and cheerleading experts, designers and hockey enthusiasts, communicators and motorsport fanatics, producers and sports fans—all united by our passion to serve underrepresented sports communities. We're creating the ultimate destination for our sports, and we're looking for people like you to join us!

THE ROLE:

FloSports is seeking a Lead Copywriter / Copy Editor to join our Marketing team and help shape the voice of our brand across campaigns, channels, and platforms. This player-coach role blends copywriting and editorial leadership—perfect for someone who’s passionate about storytelling, meticulous about detail, and fluent in sports culture.

You’ll collaborate closely with marketing, content, and design teams to deliver sharp, engaging copy across event campaigns, lifecycle and brand campaigns, product launches, and website experiences. You’ll also serve as the editorial lead, providing oversight and mentorship to other writers, ensuring consistency, quality, and brand alignment in everything we publish.

We’re looking for someone who thrives in a fast-paced environment, brings a sharp editorial eye, and can jump in to write when needed. Successful candidates will have a background in sports marketing, sports journalism, or writing for streaming/subscription products.

RESPONSIBILITIES:

• Write and edit copy for a wide range of marketing initiatives, including email campaigns, landing pages, product launches, brand campaigns, and paid media.

• Provide editorial oversight, ensuring brand voice, clarity, tone, and consistency across all marketing and customer touchpoints.

• Collaborate cross-functionally with Marketing, Content, Product, and Design teams to execute high-impact campaigns that drive fan engagement and business growth.

• Review and refine copy from internal teams and freelancers, offering constructive feedback and coaching to elevate writing quality.

• Own and maintain brand editorial guidelines, ensuring they evolve with our tone, audience, and business priorities.

• Balance strategic thinking with hands-on execution, setting a high bar for editorial excellence while rolling up your sleeves to write under tight deadlines.

• Contribute to ideation and messaging strategy for major moments—from new product features and seasonal campaigns to sport-specific storytelling.

KNOWLEDGE, SKILLS AND ABILITIES:

• 8–10 years of experience in copywriting, copy editing, or content marketing, ideally with at least 2 years in a lead or editorial capacity.

• Strong portfolio showcasing compelling marketing copy and editorial craftsmanship across digital channels.

• Experience in sports media, sports marketing, or journalism is required; familiarity with the streaming or subscription landscape is a major plus.

• Exceptional editing skills, with a deep understanding of grammar, syntax, and style.

• Strong storytelling instincts and the ability to translate complex ideas into concise, engaging copy.

• Comfort with ambiguity and shifting priorities; able to manage multiple projects in a fast-paced environment.

• Collaborative and low-ego, with a desire to mentor others and contribute to a high-performance creative team.

If you’re a strategic thinker with a love of language, sports, and storytelling—and you know how to deliver copy that drives action—we’d love to meet you!

OUR COMMITMENT TO DIVERSITY:

FloSports exists to elevate the communities, athletes, and sports that have too often been overlooked. That mission starts with our own team. We believe that a diverse, inclusive workplace—one where different perspectives are sought out, heard, and valued—is essential to building a company that can truly serve the full spectrum of sports fans.

We are committed to creating a fair and equitable environment where people from all backgrounds can thrive. To help mitigate bias and expand opportunity, FloSports uses a blind recruiting process that supports more objective, inclusive hiring decisions. We’re intentional in our practices because we believe the best ideas and innovations come from teams that reflect the diversity of the world around us.

OUR BENEFITS:

• Recognized three years in a row as a Top Workplace by the Austin-American Statesman

• Flexibility at work - you can take control of your profession and personal schedule

• All-hands events hosted annually in beautiful Austin, Texas

• Annual equity awards for all top performers

• Competitive and comprehensive medical, dental and vision plans

• Peace of mind through company-paid short-term disability, long-term disability and life insurance

• Generous 401(K) company match vested immediately

• Progressive parental leave policies

• Flexible paid time off

• Hack-a-thons and a full calendar of team-building and social events

• Company donation to youth teams and leagues that our employees coach

• Stocked snack bar, catered lunch and breakfast tacos every week