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Copywriter (Web, Landing Pages & CRO) — Remote

Happy Koala
Temporary
Remote
Canada
Copywriter Jobs

We’re looking for a Freelance conversion-focused copywriter to work on website copy, landing pages, and product pages for a women’s wellness brand.
This role focuses on clarity, persuasion, and structure — writing copy that guides users, answers objections, and improves conversion within a regulated supplement space.

What you’ll do

  • Write and optimize landing pages and PDPs
  • Improve website messaging, hierarchy, and flow
  • Turn complex health concepts into clear, trust-building copy
  • Collaborate with design, product, and QA teams
  • Apply CRO principles to reduce friction and increase clarity
What we’re looking for
  • Experience writing high-converting web and landing page copy
  • Strong understanding of CRO fundamentals (intent, objections, flow)
  • Ability to persuade without hype or medical claims
  • Clear, structured thinking and attention to detail
  • Comfort working in a compliance-aware environment
Bonus points if you
  • Have experience in supplements, wellness, or health-adjacent brands
  • Understand user intent and awareness levels across a page
  • Can explain the reasoning behind your copy decisions