Copywriter (Parental Leave Coverage)

Company Description

Buy Now Pay Later platform

Job Description

Job Title: Copywriter Lead (Parental Leave coverage)

Location: remote

Duration: 12-18 months, starting in October 2025

Hours/wk: 40

Hourly Rate: $47

This will be a W2 Engagement
Background Check Required
Benefits available. Click here to learn more

Rosie Rules Please read before accepting a project! 

Job Description:

We are looking for a strategic, collaborative, and detail-obsessed Copywriter Lead to join our Brand Creative team on a 12–18 month contract, covering a parental leave. You’ll own and elevate the brand's voice across major campaigns and critical touchpoints, shaping messaging that connects emotionally while driving measurable impact.

In this role, you will:

● Lead copy development for large-scale, cross-channel campaigns, ensuring messaging is on-brand, strategically sound, and creatively compelling.

● Translate strategic insights and consumer mindsets into inspiring creative concepts that resonate with both B2C and B2B audiences.

● Partner closely with brand designers to concept, develop, and refine integrated creative across paid media, email, social, video, events, and merchant-facing materials.

● Collaborate with product marketing, partner marketing, PR/comms, events, and product design teams to ensure cohesive, audience-first messaging.

● Act as a steward of the brand voice—guiding its application, evolving our tone where needed, and ensuring consistency across touchpoints.

● Proactively identify opportunities to strengthen the Affirm brand through copy, storytelling, and creative problem-solving.

Qualifications

● Experience: 6+ years of professional copywriting experience, with at least 2 years in a lead or senior role owning high-profile campaigns.

● Track Record: Portfolio that demonstrates conceptual thinking, cross-channel campaign work, and strong brand stewardship. Applications submitted without a portfolio will not be considered.

● Strategic Skills: Ability to leverage consumer insights and brand strategy to inform creative decisions.

● Collaboration: Experience working closely with design, marketing, and cross-functional teams in a fast-paced, agile environment.

● Craft Mastery: Demonstrated ability to produce clear, compelling, and on-brand copy across formats (long- and short-form, headlines, scripts, social).

● AI Fluency: Proficiency in leveraging AI tools (e.g., ChatGPT, Gemini, Jasper, GrammarlyGO, Midjourney) to enhance creative ideation, drafting, and editing—while maintaining brand tone and quality standards.

● Tools: Proficiency in Google Suite; familiarity with Figma and Notion is a plus.

• Background in copywriting for finance, fintech, or tech a plus, please include specifics when you apply! 

People-first thinking: We put customers at the center of every choice, pairing business judgment with empathy and openness.

● Craft and ownership: We simplify where it serves us, refine our skills continuously, and set higher standards with every project.

● Collaboration with intention: We communicate clearly, give and receive feedback openly, and celebrate wins along the way.

● Curiosity and progress: We welcome change, treat learning as a daily habit, and focus on making things better—one improvement at a time.

Additional Information

We Are Rosie provides strategic consulting and talent solutions for the marketing industry. We partner with more than 200 of the world’s biggest brands and agencies to help them solve unique marketing challenges with the best people, swiftly and at scale. Founded by former advertising executive Stephanie Nadi Olson in 2018, We Are Rosie is on a mission to redefine how marketing works, with an inclusive, human-centric approach that’s better for business and better for marketers. Our company has been recognized as an industry trailblazer and earned many accolades, including being named to the 2023 Global Top 100 Inspiring Workplaces, the Inc. 5000 2022, and Adweek’s Fastest Growing Agencies in 2021.
 

We Are Rosie is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, national origin, ancestry, physical or mental disability, medical​​​ condition, pregnancy, genetic information, gender, sexual orientation, gender identity or ​expression, veteran status, marital status, or any other status protected under federal, state, or local law.