Copywriter, Content Marketing Specialist

We are looking for an exceptional writing talent with a deep understanding of digital marketing. You are not just a creative copywriter, but you think in terms of holistic content strategies that inspire our target groups and measurably advance our business goals.

As our Copywriter & Content Marketing Specialist, you are the driving force behind all written content across all digital channels. Your focus is on performance – texts that inform, inspire, persuade, and above all, sell.

Tasks

In this key role, you combine the art of writing with data-driven strategy:

• Copywriting & Conversion Optimization:
  - Conceptualizing and writing compelling copy for digital ads (social ads, Google Ads) and landing pages that directly drive conversions.
  - Creating persuasive product detail pages and targeted email marketing campaigns for customer activation.
• Content Strategy & SEO:
  - Development and implementation of an effective content marketing strategy that contributes to our business goals.
  - Keyword research, implementation-oriented SEO copywriting, and creation of high-quality, informative content (blog posts, how-to articles, FAQ sections).
• Social Media & Community Management:
  - Content management for our social media channels (captions, stories, etc.) with a focus on engagement and reach.
  - Active and brand-compliant community management, as well as building and maintaining a positive online presence.
• Editorial Management & Tools:
  - Independent maintenance, structuring, and publication of all content in our CMS (Content Management System).
  - Close collaboration with graphic and video specialists to ensure that text and visuals harmonize perfectly.

qualification

You are a perfect fit for us if you possess the following skills and experience:

• Excellent copywriting skills:
  Proven experience in writing sales-oriented marketing texts (please attach work samples/portfolio).
• Solid content marketing and SEO understanding:
  You can derive content strategies, research keywords, and design content in a search engine optimized way.
• Creativity and stylistic confidence:
  Excellent, flawless German skills (C2) and the ability to make complex issues easily and emotionally accessible.
• Digital Marketing Mindset:
  You think in terms of KPIs, customer journeys, and performance.
• Tool competence:
  Confident handling of common digital tools (especially CMS systems).
• AI-powered content optimization:
  You use modern AI tools to support research, brainstorming new content ideas, generating initial drafts, and increasing efficiency in the copywriting process.
• Basic knowledge of design & video:
  Basic understanding of the requirements for designing image and video assets in order to work efficiently with the design teams.
• Experience in community management and in dealing with various social media platforms.

Benefits

What we offer you

• Freedom and flexibility:
  Location-independent work is a given for us. For personal interaction, a workspace in Vienna is optionally available to you.
• Modern culture:
  A young company with a startup character and the chance to be part of a sustainable and innovative team.
• Flat hierarchies:
  We value open communication on equal terms and short decision-making processes.
• Fitness benefit:
  Take advantage of our EGYM Wellpass offer.
• Focus on your strengths:
  A position where strategic content marketing and copywriting are central, supported by modern AI technologies.
• Further education & innovation:
  We promote your development through training, especially in the future-oriented areas of SEO and AI.

Do you want to help shape the future of e-commerce and are you ready for new challenges? Then apply now and become part of our motivated team!

Employment possible as: Full-time, 35-40 hours per week

For applicants from Germany, the position can be filled entirely remotely (100% home office).

For team members from Vienna, we also offer 100% home office or alternatively a hybrid model with a workplace in our Vienna office.