Copywriter
FergusonThe Copywriter at Ferguson plays a critical role in supporting the development of creative content for multi-channel campaigns and creative projects, including video, print, digital, and long-form website content. Under the guidance of the Brand Content and Copy Manager, you will craft engaging copy that resonates with our target audiences while adhering to the brand’s tone and voice.
Application Process:
Please include a link of your portfolio on your resume or upload a PDF in addition to your resume.
Location:
This role is open to remote work across the United States.
Responsibilities:
- Write compelling copy for a variety of channels including email, social media, sales enablement, websites, and video.
- Develop new campaign messaging using target audience customer insights that is relatable and drives desired customer action.
- Assist in conceptualizing and delivering marketing campaigns with a strong emphasis on creativity.
- Adapt and revise copy based on stakeholder feedback.
- Ensure copy meets project deadlines and brand standards.
- Conduct research to understand customer needs and tailor messaging accordingly.
- Assist with long-form copy development for website content, following SEO best practices.
- Maintain consistency in tone, voice, and style across all deliverables.
- Present copy concepts and ideas to internal teams.
- Attend creative kickoffs, review creative briefs, and propose creative solutions.
Qualifications:
- 3+ years of experience in copywriting, with experience specialized experience in short-form and long-form copy.
- Experience in campaign messaging development and campaign or product naming.
- Strong writing and editing skills across different formats and channels.
- Ability to adapt copy to different audiences and campaign goals.
- Excellent communication and creative problem-solving abilities.
- Meticulous with a commitment to delivering high-quality work.
- Knowledge and ability to follow AP writing guidelines.
At Ferguson, we care for each other. We value our well-being just as much as our hard work. We are committed to a holistic approach towards benefits plans and programs that support the mental, physical and financial well-being of our associates. Our competitive offering not only includes benefits like health, dental, vision, paid time off, life insurance and a 401(k) with a company match, but our associates also enjoy additional meaningful and inclusive enhancements that are adaptable to their diverse situations and needs, including mental health coverage, gender affirming and family building benefits, paid parental leave, associate discounts, community involvement opportunities and more!
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Pay Range:
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Actual pay rate may vary depending upon location. The estimated pay range for this position is below. The specific rate will depend on a candidate’s qualifications and prior experience.
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$4,266.67 - $6,825.00