Copywriter

As a copywriter, you'll be the creative interface between strategy and storytelling. With your passion for language, you'll develop copy that not only informs but also evokes emotions—making our brand visible across all channels.

Who we are:
Maniko is an innovative, fast-growing company in the nail polish industry, offering high-quality products to discerning customers worldwide. We are known for our revolutionary, self-adhesive nail polish technology, which allows our customers to achieve professional results from the comfort of their own home. Our values ​​are truly lived—not just talked about:

• Facts over ego : We focus on results and data – the focus is on the team, not the ego.
• Challenge accepted: Every challenge is an opportunity to grow together.
• Power to the People: Every contribution counts. We believe in personal responsibility and empowerment.
• Who, if not you?: We take responsibility and get involved ourselves.

Tasks

Your role with us:

As our new copywriter, you will be the driving force behind our brand communications. With your flair for language, structured work style, and high quality standards, you will develop copy that inspires, sells, and consistently delivers a compelling brand experience across all channels. You will work closely with marketing, CRM, and social media, thus shaping our tone and customer experience in a lasting way.

Your tasks are:

• Responsibility for all texts related to launches, sales and campaigns
• Creation of advertorials and inspirational content
• Preparation of community knowledge and translation into content for CRM, social, SEO and CRO
• Training and maintenance of AI as an internal content tool
• Management and coordination of content creators (copy & video)
• Implementation and further development of a new CI tonality

qualification

What you bring:

• Copywriting expertise: You have at least 3 years of experience in professional copywriting and are able to translate complex content into clear, inspiring texts
• Project & stakeholder management: You are experienced in setting priorities, managing multiple projects in parallel, and working with different stakeholders on an equal footing
• Ownership mindset: You take responsibility for your topics, drive projects independently and ensure measurable results
• AI skills: You have experience in using AI tools such as ChatGPT and are able to train and further develop them
• Structure & Organization: You work precisely, efficiently and do not lose track even at high speed
• Learning & growth orientation: You are ambitious, want to continuously develop yourself and take your skills to the next level
• Hands-on mentality: You tackle things pragmatically, think solution-oriented and are motivated to create visible impact

Benefits

What we offer you:

• Influence and responsibility: You will have a direct impact on the success of our company and play a key role in shaping our growth strategy.
• Flexible working: Whether in the office or remotely, you can choose how you work best (including fully flexible working hours)
• A culture that inspires: Every person counts. We value flat hierarchies, fast decision-making processes, and true teamwork.
• Growth opportunities: We allow you to grow personally and professionally and explore new paths
• The chance to see the immediate impact of your work and help shape a young, emerging brand
• A fast-paced, young, dynamic and highly motivated team in the heart of Berlin (Spittelmarkt)
• A lot of freedom to solve your tasks according to your ideas
• Regular team events
• Complete home office equipment including height-adjustable desk
• A Germany ticket