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Copywriter

Recraft
3 hours ago
Part-time
Remote
United Kingdom
Copywriter Jobs

We are looking for a creative copywriter who generates ideas β€” and uses writing as a tool to bring those concepts to life. We’re looking for someone who defines meaning, shapes narratives, and turns ideas into strong, distinctive creative work.

If you have a strong understanding of design β€” grasp visual decisions, understand the logic behind design-driven products, can articulate visual concepts, and think in close collaboration with an art director β€” this role may be a strong fit for you. We also welcome designers who enjoy writing and ideation, and who actively use AI as part of their creative process.

Key Responsibilities

Develop Creative Concepts

  • Generate ideas for special projects and campaigns.
  • Create unconventional formats that capture market attention.
  • Define strong messaging for the product and its updates.
  • Collaborate closely with the design team to ensure conceptual alignment.

Work with the Product

  • Independently test new features and functionalities.
  • Extract insights and turn them into clear, compelling storytelling.
  • Define creative angles for presenting updates across social media.

Create Content

  • Write website copy aligned with overarching creative concepts, as well as blog articles.
  • Develop ideas and craft messaging for social media.

Qualifications

  • Experience as a Creative Copywriter in an agency or large corporate environment, or a background as a designer with a proven track record of developing text and creative concepts.
  • A strong conceptual portfolio (campaigns, slogans, special projects).
  • Deep design literacy β€” you understand visual systems, aesthetics, and product logic.
  • Ability to think in concepts rather than just produce text.

Nice to Have

  • Hands-on experience using AI tools in your professional workflow.
  • Experience testing digital products independently and writing about them.
  • A personal blog or professional content focused on design and/or AI.

What We Offer

  • Real creative ownership β€” your ideas will shape external perception.
  • A product environment where design matters.
  • Close collaboration with design and product teams.
  • Freedom to experiment with AI-driven creative approaches.
  • The opportunity to build distinctive, idea-led communication rather than routine content.
  • Remote, part-time engagement with a minimum commitment of 20 hours per week.